SEO V/S SEM

[Sneha Jariwala]

#58202

What Are The Differences Between SEO and SEM?

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[Sammer]

#58203

Search engine optimization (SEO ) is a process of keep improving the position of a web page or website in a search engine results by utilizing keywords/phrases to increase the organic ranking of a site.

SEM (Search Engine Marketing) is used for the promotion of a website through paid advertising by increasing their visibility in Search Engine Result Page (SERP) in the Ads section.

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